Social media measurements are a vital tool to be used with social media marketing. It is an important tool because the meaurements tell you wheter or not what you are doing is worth your time and money. In business you cant afford to update your twitter all the time because it is something that you like to do. You need an actual return on the investment that you are putting into that project. Another great way to use this tool is so that way you can track your audience and see what they are responding to and at what times. With this tool you can narrow to what you need. Instead of wasting your time flock shooting, you can hone in and make a larger impact with less effort and cost.
With my Facebook page it showed that i had a grand total of 2 likes. My reach consisted of 2 likes as well. This is hard to judge off of because the people that liked my page were the people that had to because they were my partner for that week. I feel though that if my business and was grown to an exceptable number that I wouldnt focus much of my attention on facebook. I feel that the audience that i would be reaching out to wouldn't give me the response I need for my business to invest in it.
With my Twitter page it is about the same story as my Facebook page. I only had four followers total on my twitter page although I did have a couple other retailers start to follow me but i think once they realized that i was a fake business they stopped following. With twitter I feel that my business wouldn't use this form of social media either. It was something that I don't feel i would get my money worth out of. Even with Hootsuite it was very difficult to keep up with and i feel would just be a waste of time.
With using social media i would use th esight cyfe.com to watch over and keep data on my social media websight. The getapp.com blog does nothing but rave about how great this sight is for any busisness. What is nice with this sight, with me being a small locla business I can still afford to use it. According to cyfe.com you can sign up for free but if you would like you can go premium for $19 a month or $14 a month with a year subscription. For my business this would be great and affordable. The sight not only keeps track of my data for me, it alsop stores it. With my data being stored I can go back and look at trends going on with my audience and see what works and what doesn't.
http://www.getapp.com/blog/cyfe-review/
http://www.cyfe.com/premium
Friday, April 25, 2014
Thursday, April 17, 2014
Virtual World
Virtual worlds are a 2nd dimension that you can log into online and become anything you want to be. the character you create is called an avatar. You can go and explore different world, whether you want to be a human or a mystical creature in the forest.
A virtual world that I would use for my business is a world that would be in an outdoor world. With my store being an outdoor store I would possibly get with some game creators and have them advertise my business in the game. Maybe something along the line of having the avatar visit my store before going out on their adventure and gear up for what they need.
A virtual world that I would use for my business is a world that would be in an outdoor world. With my store being an outdoor store I would possibly get with some game creators and have them advertise my business in the game. Maybe something along the line of having the avatar visit my store before going out on their adventure and gear up for what they need.
Wednesday, April 9, 2014
Ratings and Reviews
For my review site I chose yahoo.com. it is a sight that has reviews on almost anything that you can rate and review. It can also be used for news and searching which with that i feel i can also use it for advertising.
yahoo.com is a site that I had to choose because when I went out and looked around the web I found many that were reviews about the gear that we carry but the majority didnt really focus on the store that carried them. Given these sights were great advertising but we would get little to no feedback on our company as a whole. yahoo.com was the only sight i found that you were able to actually rate the retail store.
Now that we have told you a little about these reviews and how they can help your business, please head on out to yahoo.com and give us a little feedback. We would love to hear what you think about our store layout, customer service, and our prices.
yahoo.com is a site that I had to choose because when I went out and looked around the web I found many that were reviews about the gear that we carry but the majority didnt really focus on the store that carried them. Given these sights were great advertising but we would get little to no feedback on our company as a whole. yahoo.com was the only sight i found that you were able to actually rate the retail store.
Now that we have told you a little about these reviews and how they can help your business, please head on out to yahoo.com and give us a little feedback. We would love to hear what you think about our store layout, customer service, and our prices.
Wednesday, April 2, 2014
Commercial
For my commercial I am going to have me as an in-store outdoor professional doing a testimonial for my store and the products that we carry. I want to put a face to the company and have my store look like a credible source for my customers needing advice or to be set up for their next adventure.
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